Kill the HiPPO
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Kill the HiPPO is a book currently being written by Steve McLeod and Siew Ann Tan.
The finished book will be a brief guide to feature prioritisation for first-time product managers in small, bootstrapped software companies.
We are interviewing several bootstrapped software companies, each with about 20 to 50 employees. The founder or product manager at each company tells us how they prioritise new features, and how that process has changed over time.
We then use that interview to write a chapter with that company's story.
Once we've completed the interviews, we'll use our findings to create some additional chapters.
We aim to have this process finished late in 2025. And that's when we'll publish Kill the HiPPO as an ebook.
- Learn more on why we're writing the book and view past progress updates.
- Read the early beta version